Rainy days are always just around the corner.

When building a business, entrepreneurs often focus on the upside of their new endeavor. How to I sell? How should I market? How do I grow? What do I need to get where I’m trying to go?

All important questions, but none of them address one of the most critical parts of effective business planning: risk management.

Things can and do go wrong in business. When it does, will you be covered? Securing business insurance protects you when trouble comes to town, but it’s more complicated than it sounds. Understanding different types of business insurance, how it works, and what your business really needs puts you in a position to better weather whatever storm comes your way.